Justin Cooney

I’ve heard about how pinging services can help to promote new content on one’s Web site. Basically a pinging service works by notifying a list of search providers when you post new content to your Web site or blog. My question is:

Do these work and are they needed for a WordPress.com blog?

While researching the issue I’ve read that these pinging services are no longer needed and can in fact lower your blog’s standing with the search engine.

For example, I took a look into Ping-o-Matic. This service appears to be integrated with WordPress so that a number of search providers are automatically notified as soon as you publish a new blog article (based on information I saw on the WordPress.com forums).

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